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Rooted in Swiss Tradition, Since 1901.

Inspired by Geneva’s rich botanical heritage and timeless wellness philosophies, our formulas reflect a legacy of purity and innovation—blending nature and science to help you grow hair worth remembering.

The Best Scientist? Mother Nature.

We believe the most powerful innovations don’t come from sterile labs but from the natural brilliance of the earth itself. Our journey begins in the fields, orchards, and botanical gardens where we source the foundation of our formulas—ingredients born of nature’s own evolution, perfected over centuries.

Our approach is simple: we harness the power of nature’s most potent botanicals and enhance them through advanced methods, creating formulations that mirror and support the body’s innate biology.